In the US, YouTube is used by 96% of the users in the 18-24 age group. That’s why it’s such a popular platform for customer service, allowing users to air complaints in real-time and customer service teams to react quickly. 81% of people ages 15-25 use YouTube; 71% of people ages 26-35 use YouTube; 67% of people ages 36-45 use YouTube; 66% of people ages 46-55 use YouTube; 58% of people that are 56+ years old use YouTube; Income . (Shh! You can target video ads at certain demographics, Targeting your video ads, but you can't view demographics of any channel. YouTube is as utilitarian (think “how to change a spare tire?”) as it is entertaining (i.e. YouTube Demographics. The hours of YouTube videos watched per day are more than the amount of time in combination that people spend watching Netflix and videos on Facebook. A 2018 Pew report showed that 49% of Snapchat users visit the app several times a day. Given that Facebook is the number one platform for adults, understanding its audience is crucial for devising the social media strategy for your business. That’s a lot of social media demographic research to sort through when you want to zero in on understanding audience characteristics of specific networks — and we know the last thing a social marketer has is time to spare. General social media demographics. The complete profile of a YouTuber on SocialBook looks like this: the full YouTube channel analytics report of Azzyland. Which networks should your business prioritize? Since YouTube was bought for $1.65 billion by Google in 2006, it became a household name seemingly overnight. Editor's Note: This post was originally created in 2018 and has since been updated to reflect 2020 data. Mais il y a aussi une réaction massive contre le président Donald Trump de la part des femmes blanches de banlieues et des jeunes Latinos en âge de voter. I can hear someone complaining behind my bac… Time Spent By Users 35+ On YouTube Grew 40% Faster Than Adults Overall Millennials are not the only ones that love YouTube. Autrefois solide bastion conservateur, l'Arizona pourrait bien basculer. YouTube’s ad revenue in Q2 2020 was $3.81 billion, up from $3.60 billion in the year-ago period; Number of channels earning six figures per year on YouTube grows by 40% every year. YouTube has 225M monthly active users in India on mobile phones alone. April 24, 2015 by Eric Blattberg. Ils se sont largement mobilisés contre la politique d’immigration du président. Islam will overwhelm Christendom unless Christians recognize the demographic realities, begin reproducing again, and share the gospel with Muslims. 60 Significant YouTube Statistics in 2020: Demographics & Market Share. Khoros provides a seamless experience for your customers, https://www.pewresearch.org/fact-tank/2019/05/16/facts-about-americans-and-facebook/, https://www.pewresearch.org/internet/fact-sheet/social-media/, https://www.statista.com/statistics/246222/share-of-us-internet-users-who-use-facebook-by-household-income/, https://www.statista.com/statistics/377808/distribution-of-facebook-users-by-device/, https://www.statista.com/statistics/246199/share-of-us-internet-users-who-use-instagram-by-age-group/, https://www.statista.com/statistics/246204/share-of-us-internet-users-who-use-instagram-by-household-income/, https://www.statista.com/statistics/802776/distribution-of-users-on-instagram-worldwide-gender/, https://www.statista.com/statistics/421169/most-followers-instagram/, https://www.vox.com/2018/6/25/17501224/instagram-facebook-snapchat-time-spent-growth-data, https://mention.com/en/blog/instagram-engagement/, https://www.facebook.com/business/news/insights/how-instagram-boosts-brands-and-drives-sales, https://investor.pinterestinc.com/press-releases/press-releases-details/2019/Pinterest-Announces-First-Quarter-2019-Results/default.aspx, https://www.statista.com/statistics/246183/share-of-us-internet-users-who-use-pinterest-by-age-group/, https://www.statista.com/statistics/246187/share-of-us-internet-users-who-use-pinterest-by-household-income/, https://newsroom.pinterest.com/en/post/pinterest-100-the-top-trends-for-2019, https://business.pinterest.com/en/blog/heres-how-people-shop-on-pinterest, https://www.statista.com/statistics/265647/share-of-us-internet-users-who-use-twitter-by-age-group/, https://www.pewresearch.org/fact-tank/2019/08/02/10-facts-about-americans-and-twitter/, https://www.statista.com/statistics/579411/top-us-social-networking-apps-ranked-by-session-length/, https://www.brandwatch.com/blog/most-twitter-followers/, https://www.statista.com/statistics/259382/social-media-platforms-used-by-b2b-and-b2c-marketers-worldwide/, https://blog.twitter.com/en_us/a/2015/new-holiday-research-five-ways-for-retailers-to-engage-shoppers-on-twitter.html, https://s22.q4cdn.com/826641620/files/doc_financials/2019/q3/Q3-2019-Shareholder-Letter.pdf, https://news.linkedin.com/about-us#statistics, https://www.statista.com/topics/951/linkedin/, https://www.similarweb.com/website/linkedin.com#overview, https://www.businessofapps.com/data/linkedin-statistics/, https://www.statista.com/statistics/859829/logged-in-youtube-viewers-worldwide/, https://www.statista.com/statistics/296227/us-youtube-reach-age-gender/, https://mashable.com/article/apple-most-popular-iphone-apps-2019/, https://www.statista.com/statistics/814067/share-of-us-internet-users-who-use-youtube-by-household-income/, https://www.alexa.com/siteinfo/youtube.com, https://www.statista.com/statistics/814300/snapchat-users-in-the-united-states-by-age/, https://www.statista.com/statistics/814303/snapchat-users-in-the-united-states-by-income/, https://www.statista.com/statistics/326460/snapchat-global-gender-group/, https://influencermarketinghub.com/snapchat-statistics-revenue/, https://www.sandvine.com/hubfs/downloads/phenomena/2019-mobile-phenomena-report.pdf, Facebook has 2.45 billion monthly active users, 34% of people that are 65+ years old use Facebook, 85% of households with an annual income of less than $30,000 use Facebook, 88% of households with an annual income between $30k-$60k use Facebook, 81% of households with an annual income between $60k-$70k use Facebook, 88% of households with an annual income between $70k-$80k use Facebook, 86% of households with an annual income between $80k-$100k use Facebook, 86% of households with an annual income above $100,000 use Facebook, On average, Facebook users spend 35 minutes a day on the platform, 96% of users access Facebook via mobile devices, 25% of users access Facebook via laptop or desktop, Instagram has 1 billion monthly active users, Instagram has 500 million active daily users, 8% of people that are 65+ years old use Instagram, 44% of households with an annual income of less than $30,000 use Instagram, 45% of households with an annual income between $30k-$60k use Instagram, 36% of households with an annual income between $60k-$70k use Instagram, 55% of households with an annual income between $70k-$80k use Instagram, 46% of households with an annual income between $80k-$100k use Instagram, 60% of households with an annual income above $100,000 use Instagram, On average, Instagram users spend 53 minutes a day on the platform, An estimated 71% of U.S. businesses have Instagram accounts, 83% on Instagram users say they discover new products and services on Instagram, Pinterest has 300 million monthly active users, 15% of people that are 65+ years old use Pinterest, 18% of households with an annual income of less than $30,000 use Pinterest, 27% of households with an annual income between $30k-$74,999 use Pinterest, 41% of households with an annual income above $75,000 use Pinterest, On average, Pinterest users spend 14.2 minutes per visit on the platform, 80% of users access Pinterest via mobile devices, 90% of weekly pinners used Pinterest to make purchase decisions, Pinterest drives 33% more referral traffic to shopping sites than Facebook, People who travel are 2X more likely to use Pinterest, Twitter has 330 million monthly active users, 7% of people that are 65+ years old use Twitter, 23% of households with an annual income of less than $30,000 use Twitter, 36% of households with an annual income between $30k-$74,999 use Twitter, 41% of households with an annual income above $75,000 use Twitter, On average, Twitter users spend 3.39 minutes per session, 67% of B2B businesses are using Twitter as a digital marketing tool, 77% of Twitter users have a better impression of a brand when they respond to a tweet, In Q3 2019, Ad engagement on Twitter was up 23%, LinkedIn has 303 million monthly active users, 3% of people that are 55+ years old use LinkedIn, 27% of households with an annual income of less than $30,000 use LinkedIn, 3.8% of households with an annual income between $30k-$60,000 use LinkedIn, 40% of households with an annual income between $60k-$70k use LinkedIn, 49% of households with an annual income between $70k-$80k use LinkedIn, 50% of households with an annual income between $80k-$100k use LinkedIn, 60% of households with an annual income above $100,000 use LinkedIn, On average, LinkedIn users spend 6 minutes and 7 seconds per session, 57% of LinkedIn traffic is through mobile devices, YouTube has 2 billion monthly active users, 58% of people that are 56+ years old use YouTube, 83% of households with an annual income of less than $30,000 use YouTube, 81% of households with an annual income between $30k-$60k use YouTube, 80% of households with an annual income between $60k-$70k use YouTube, 80% of YouTube users have an annual income between $70k-$80k use YouTube, 82% of households with annual income between $80k-$100k use YouTube, 89% of households with an annual income above $100,000 use YouTube, On average, YouTube users spend 11 minutes and 43 seconds per day on the platform, Over 70% of YouTube views are on mobile devices, Snapchat has 210 million monthly active users, 4% of people that are 56+ years old use Snapchat, 32% of households with an annual income of less than $30,000 use Snapchat, 33% of households with an annual income between $30k-$60k use Snapchat, 31% of households with an annual income between $60k-$70k use Snapchat, 42 of households with an annual income between $70k-$80k use Snapchat, 39% of households with an annual income between $80k-$100k use Snapchat, 39% of households with an annual income above $100,000 use Snapchat, On average, Snapchat users spend 30 minutes per day on the platform, The Snapchat application is in 2nd place for overall mobile usage. YouTube demographics. Our updated 2020 Social Media Demographics Guide surfaces the demographic data you need to inform a smart strategy, like age, gender, and income — plus device usage and site behavior in one easy-to-read infographic. This YouTube report contains all the stats I have been able to dig up over the years including stats for: User Totals, Demographics, Activity and Video Stats, Mobile Stats, Advertising and Revenue Stats and much more. The demographics of YouTube, in 5 charts . Statista’s researchers credit an overall increase in online video consumption in the U.S. YouTube User Demographics (Editor’s Choice) YouTube has 1.9 billion monthly active users worldwide. YouTube video influencers with 500-5k followers charge, on average, $315 per video. This is to a degree that when you don’t know how to do something you either Google it or find out more about it on YouTube. Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube. Here’s a summary of the Youtube statistics you need to know in 2020: YouTube has 2 billion users worldwide. Crazy, mind-boggling numbers. In 2020, YouTube is expected to make $5.5 billion dollars in ad revenue - this is only for America! The same brands have an average of 2.4 channels. This professional networking site is the top social media platform for B2B social media marketing. Interbrand’s Top 100 Brands are collectively uploading a video to YouTube every 18.5 minutes. Millennials, who are people aging between 25 to 34 years old, mostly watch a Youtube video to know or learn about something. 19. Male users amount to 62% of the YouTube viewing population, while female users account for only 38% of visitors. If your business needs help organizing and managing your social media activity, check out the many ways in which Khoros provides a seamless experience for your customers from platform to platform. In the US, 73% of adults use the video streaming platform. It’s demographics skew slightly older, with 30-49-year-olds making up the largest group of LinkedIn users. This is in spite of the 2018 fake subscriber controversy where the channel lost 200,000 subscribers after a YouTube crackdown. Youtube’s revenue came to $15.1 billion for the full year 2019, up 36% from 2018. Let’s explain the blocks below one by one: We build it in blocks so that later when we have more engineers(money), we will have them build drag/drop features—you can just pick whatever blocks you like, organize them, and print them out in a fancy PDF format. Get Report Here are all of the YouTube statistics and facts you will ever want to know including number of users, videos, views, revenue, subscriber stats and more. 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On average, each visit to YouTube involves 6.5 web pages. Yearly Change + 0.59% Global Share. Nos reporters sont allés à la frontière mexicaine, pour voir notamment où en est la construction du mur promis par Donald Trump.Abonnez-vous à notre chaîne sur YouTube : http://f24.my/youtubeEn DIRECT - Suivez FRANCE 24 ici : http://f24.my/YTliveFRNotre site : http://www.france24.com/fr/Rejoignez nous sur Facebook : https://www.facebook.com/FRANCE24.videosSuivez nous sur Twitter : https://twitter.com/F24videos 12e chapitre - Thème 3 (Une histoire du vivant) où on parle de démographie... et de Malthus ! Considering the gender of the users, YouTube is more popular with men than women. YouTube has local versions in over 100 countries and 80 languages. YouTube channel stats show that T-Series is still the most popular channel as of January 2020 with 123 million subscribers. One of four videos in … 79 percent of Internet users have their own YouTube account. 31.8 million users aged 18 to 24 in the United States accessed YouTube at least once in the past month, accounting for 98% of internet users in that age demographic. Cela s'explique en partie par l'évolution démographique de cet État, qui a connu un afflux de nouveaux résidents venus d'États plus libéraux, comme la Californie. YouTube has 2 billion monthly active users; Age. In the past couple of years, Snapchat has grown in popularity amongst teens and young adults. In February to April 2020, YouTube accounted for 15% of broadband traffic – more than any other site ; 44,000 YouTube channels had at least 250,000 subscribers in … Cette vidéo donne un aperçu des tendances démographiques au Canada selon l’âge et le sexe. Beyond the specific demographics for YouTube users, the way in which people engage in the video-sharing platform has changed throughout time as technology and features have evolved over the years. YouTube has launched local versions in more than 100 countries … In order to effectively reach the right group of users, it’s important to discover relevant YouTube channel demographics. 18. Khoros software and services help you win, serve, and grow customers across social marketing, digital care, and branded communities. Around 85% of YouTube users are outside the US; Around 55% of YouTube users are male in 2020; Around 45% of YouTube users are female in 2020; In the US, individuals between the age of 18–34 years old watch Youtube on mobile, reaching more of this US audience than any TV network; Globally, 9% of small businesses are on YouTube YouTube has widespread use among all US adults, ranking it higher than Facebook. Video generates more engagement than any other content type on Instagram. YouTube: most popular brand channels 2020, by total number of video views Leading U.S. YouTube advertisers in Q1 2020, by impressions The most important statistics 17. Near 50% Youtube audience is female. 3. YouTube reaches 95% of online adults 35+ and 55+. For those who do use the network, 38% of them reported logging in several times a day. 83% of households with an annual income of less than $30,000 use YouTube… 42% of the world's population — a whopping 3.2 billion people — use social media. Population of the United States (2020) View live population, charts & trends: Population of the United States. In India, YouTube makes for 93.5% of all digital video viewers. That’s why we’ve done all the heavy lifting for you. Tutoriel pour objectif de faire savoir comment faire des projections démographiques There are more than 1 bn mobile YouTube views happening every day and an average mobile YouTube viewing session spans more than 45 mins. In the last month, the 18-24 age bracket spent an average of 10 hours and15 minutes on the site. Video game commentator PewDiePie comes second with 102 million subscribers. Download the complete Digital 2020 report to learn where to focus your social marketing efforts and how to better target your audience. As of Jan 2020, the 93% of the most-watched videos were music videos. We know, for instance, that the demographics of YouTube’s audience is more than 50% female, YouTube users are more likely to have kids than non-users, and users are more likely to have a college degree than the general population. Instagram, the Facebook-owned photo and video sharing app, is continuing to grow its user base, with 1 billion people using Instagram every month (up from 800 million in 2018). Posted April 2, 2020 by Casey Schmidt. YouTube reaches 89% of US households with over $100,000 in annual income. 4.27% Global Rank. 331,002,651. see live. 3. In the U.S. alone, YouTube will make 5.5 billion dollars in advertising revenue in 2020 That’s almost double what YouTube made off ads in 2016. The most important social media demographics for marketers. Around 15.3% of the total Youtube users are from the USA. U.S. Population. The viewership of Netflix pales in comparison (expected to touch 10.2 million in 2020). Knowing who’s using each social media platform and engaging those people are different beasts. The full study also includes more easy-to-understand data visualizations and shareable graphics. In 2018, Pinterest conducted a survey that found 72% on Pinterest users are inspired to shop when they weren’t really looking to purchase anything. YouTube is a growing way to promote your brand and deliver fresh content to your audience. It’s expected to touch 308.7 million this year. This figure is 1 billion hours daily. YouTube users are more likely to have kids than non-users. 90% of internet users aging between 18 to 44 years old watch Youtube videos. In fact, GenX and Baby Boomers are YouTube’s fastest growing demographics, with time spent by adults 35+ and 55+ growing 40% and 80% faster than overall growth, respectively. Social media is more popular than ever. Ryan Kaji is the highest earning YouTube user at only 8 years old! Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube. YouTube Demographics. Searches of “how to” videos on YouTube are growing 70% year on year. Here are some of the most common myths about YouTube viewers, and the data-backed demographic insights that break them down. Age As a Factor in YouTube Demographics. With over 300 hours of videos uploaded a minute, YouTube has something for … funny pet videos). UPDATED: November 10, 2020 Statistically the largest streaming video website in the world, YouTube is now used by over 2 billion internet users —or around one-third of all people currently using the internet. The visual search engine has pioneered online shopping through social media. View the 2020 Social Media Demographics Guide to discover more about what makes the audiences of Facebook, Instagram, Twitter, LinkedIn, YouTube, and Snapchat unique or bookmark it now to reference anytime. 62% of YouTube’s users are male. Twitter makes it possible for users to reach practically any person or business simply by tagging them in a Tweet. 2020 YouTube demographics data: Active monthly users. 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